Profiles, photos and sending the first message
Why a woman's first message costs her nothing, why friends should pick your photos, how honest profiles really are, and how to screen first messages for respect.
Test yourself
Transcript
Leilani is twenty-eight, a nurse in Winnipeg, and on her night off she's rewriting her dating profile. She's bisexual, so her app shows her women and men, and tonight the men's side is the loud one. Her profile has six selfies she picked herself and a bio that says, ask me anything. And her cousin's rule is stuck in her head. Never message first. Let him chase.
So here's the question. What makes a profile work, who should choose the photos, and does writing first cost a woman anything?
Start with the cousin's rule. A team led by the sociologist Derek Kreager studied six months of messages on an American dating site. Messages that women started were more than twice as likely to connect as messages men started. And going first didn't mean settling for less desirable men. It's one site in one city, so hold it loosely. But nobody found a cost to going first, and there's no evidence behind text-timing rules at all.
Now your photos. In a peer-reviewed study from twenty seventeen, photos that strangers chose made better impressions than the ones people chose of themselves. We're poor judges of our own faces. And in an older study of real profiles, judges rated about a third of the photos as not accurate. Small fibs were everywhere, but small. Men shaded their height, women their weight. So ask friends to pick photos that look like you on an ordinary day.
Then the words. Say what you're looking for, and a few specific things you actually do. That's what photos can't show, and it's what to look for in him too. Read his prompts, what he says he wants, and how he writes to you. Chemistry only really shows in person, so when a chat feels good, suggest a short coffee somewhere public instead of weeks of texting.
And screen for respect. The Pew Research Center's surveys show what women on apps complain about most. Sexual messages nobody asked for, pushing after a no, and insults. Those aren't quirks. They're filters. And if you worry that app couples are shallow, the research doesn't back that up. A large American study found couples who met online slightly less likely to split up, and a Swiss study found app couples just as satisfied.
Now, his side. In a twenty twenty-two Pew survey, about two in three American men who'd used apps recently said they'd felt insecure about how few messages they got. You're drowning while most of us hear crickets. So when a woman writes first, and mentions something from his actual profile, most guys are delighted. A man who acts like your first message makes you less interesting is showing you how he thinks.
Let's change one fact. Leilani writes first to a man whose profile mentions curling, and asks which rink he plays at. He replies with a crude comment about her photos. Nothing she wrote caused that. His reply is the filter working, early and for free. She unmatches, reports it if it crossed a line, and gets back to the people who answered like adults.
The trap to avoid is the rule-book. Never text first, wait three hours, act a little bored. The rules promise control, but they mostly filter out honest people and attract the ones who like games. Plain and specific is less work, and it helps the right people find you.
Here's the rule, in one breath. Let friends pick your photos, say plainly what you want, write first when you're interested, and treat a disrespectful reply as a filter, not a puzzle.
This week, if you use an app, ask two friends to choose your photos, and add one honest line about what you're looking for. Next time, a new module, safety first, starting with how to check someone out before you meet.
